In today’s episode of “Expert on Fire,” I’m excited to catch up with Ian Batra, an amazing team leader who has led his team through the challenges of last year to a place of massive success in 2021. Obviously, the pandemic shook things up for all of us in 2020, but nevertheless, Ian, his wife Laura, and their team rounded out the year with more than $20 million in sales. We’re only a few months into the new year, but they’ve already doubled what they did all of last year—as of the night before this video was recorded, they had $41 million in sales volume! Today we’ll hear what tools, procedures, and systems they’ve used to amass such great success even in the face of adversity.
Feel free to follow along in the video above or else use the timestamps below to navigate the discussion at your leisure:
2:33—Backstory: What prompted them to start a team?
5:25—People, systems, and leads: where they were, and where they are now
8:06—Defining Laura’s role on the team
13:48—Leveraging lead generation models for success
15:11—Scaling their team and the level of production
17:15—Why agents often struggle to build teams
18:42—Setting goals for 2021
20:50—Wrapping up today’s discussion
Thanks for joining us for today’s “Expert on Fire” interview. I can’t wait to see what successes Ian and Laura make for their team in the months to come. If you have any questions about today’s discussion, don’t hesitate to reach out to your Real Estate Experts. We’d love to hear from you.
